Privacy Policy

2.1 Ad Purchase Information

• Name and/or business name
• Contact information (phone number, email address)
• Payment details (processed by a secure third-party payment provider)

Methods of Collection: You provide this information when you purchase an advertisement or communicate with us via phone or email.

2.2 SMS Communication Information

Phone numbers from individuals who have given explicit consent to receive text messages.

Methods of Collection: Verbal agreement provided during a phone call or via email where you explicitly request or agree to receive SMS from The Golf Almanac.

2.3 Website Forms and Basic Security

When you submit an advertising inquiry or contact form, we collect the information you choose to provide, such as your name, business name, email address, phone number, market and message. We may also use basic security tools, including Cloudflare Turnstile, to help protect the form from spam and abuse.

2.4 Website Analytics and Advertising Measurement

We use website analytics and advertising measurement technologies, including Google Analytics, the Meta Pixel, Meta Conversions API and Google Analytics Measurement Protocol, to understand visits, interactions, campaign performance and completed advertising inquiries.

For campaign landing pages, we may record a first-party visit identifier, referral source, campaign and advertisement identifiers, landing-page address, broad browser and device category, and whether an inquiry was completed. Our private campaign-attribution records do not contain the name, email address or phone number entered in the inquiry form and are retained for up to 90 days.

When you submit an advertising inquiry, contact details you provided may be normalized and cryptographically hashed before being sent to Meta for conversion matching. Meta may also receive the visitor IP address, browser user agent, first-party Meta identifiers and campaign information required for conversion attribution. Google Analytics receives campaign and event information but is not sent the name, email address, phone number or inquiry message through our server-side measurement event. These providers process information according to their own privacy terms.

2.5 Microsoft Clarity, Heatmaps and Session Recordings

We use Microsoft Clarity to understand how visitors use our website, including clicks, scrolling, navigation, page performance and other interactions. Clarity uses this information to produce aggregated heatmaps and visual reconstructions of website sessions so we can improve page design, usability, content and advertising performance.

Clarity may collect technical and interaction information such as page addresses, device and browser details, approximate location, referring information and website actions. We configure Clarity to mask website forms, and Microsoft masks sensitive input content before it is uploaded. We do not intentionally send the names, email addresses, phone numbers, messages, payment details or other values entered into our forms to Clarity. Microsoft processes Clarity data according to the Microsoft Privacy Statement.

3.1 To Fulfill Ad Purchases

We use your information to process payments, confirm transactions, and provide relevant updates about your ads.

3.2 SMS Text Messaging

We send text messages only to individuals who have provided verbal or written (email) consent to receive promotional or informational messages regarding The Golf Almanac.

3.3 No Sharing or Selling of Information

We do not sell your personal information. We may share information with service providers who help us operate the website, process payments, protect forms from abuse, respond to inquiries and provide advertising services, or when required by law.

3.4 Third-Party Sharing

We do not sell, rent, or share your mobile opt-in information with third parties for marketing or promotional purposes. Your information is used solely for communications related to The Golf Almanac.

3.5 Service Providers

We may share your information with trusted service providers (e.g., payment processors) who assist us in delivering our services.

3.6 Campaign Measurement

We use website and campaign activity information to measure the effectiveness of our advertising, compare advertising creative, reconcile reported ad clicks with actual landing-page visits and completed inquiries, understand how visitors use our website and improve our advertising inquiry experience. Browser-based and server-side measurements may be combined using a shared event identifier to avoid counting the same inquiry twice.

4.1 Opt-Out of SMS Messages

Reply "STOP" to any SMS from us, or contact us using the details in Section 8.

4.2 Email Communications

You can opt out by sending us a request via email or clicking the "unsubscribe" link in the email (if applicable).